L'Oréal Professional Products Division's Influencer Program
Lorealistar Pro Hair is a social community of dynamic hair professionals. Here, hair experts can create content, sample the newest product launches, and earn rewards points (stars) from the brands in the L'Oréal Professional Products Division (PPD).
Not a professional? Apply to our Lorealistar US creator community
Iconic professional hair care brands. One community of hair professionals.
The Journey.
Three simple steps to start earning rewards for your creative work.
Join the Community
Head to the application form, apply, and get approved to join the program.
Create & Share
Request to claim products, participate in challenges, create content and earn points (stars) along the way.
Unlock Rewards
Exchange your earned stars for exclusive products, unique experiences and opportunities.
Every Star moves you forward.
Participate in challenges and redeem Stars for coveted products, professional education classes and live events with our brands.
Training
Snackable Creator 101 and creator skills.
Community
Specialty groups and channels for peer connection.
Trends
Insight drops and product updates.
Product Access
Try-and-share access to products from our PPD portfolio.
From apply to approved.
Program Requirements
- 01
Application
Apply via intake form and specialty selection.
- 02
Onboarding
Profile setup, brand-preference selection and platform orientation.
- 03
Product Sampling & Challenges
Sample products curated from brands; participate in social media challenges.
- 04
Earn Stars & Learn
Accumulate stars and grow social media expertise.
A community of haircare professionals.
Not a professional? Apply to our Lorealistar US creator community